Lead Visual Designer

Job description

Are you a creative visual designer with a proven track record in building brands? And do you want to work for a global consumer brand that still needs to be established? Then, this is your dream job!

Primephonic is a  fast-growing music streaming service that has been dubbed by the media as ‘the Spotify of classical music’.  By building an app dedicated entirely to classical music, we seek to reinvent the digital classical music experience and reignite a global passion for the genre. Classical music lovers are currently heavily undeserved in the digital space, which is why it’s our mission to build a better future for the genre by offering the world’s most extensive classical music catalogue, available to stream in the  highest audio quality with world-leading search functionality built bespoke for classical music. Our app is underpinned by a payout model which sees classical musicians paid in a fairer way than traditional services. Primephonic launched its streaming service (iOS, Android and web) in the United States, United Kingdom and The Netherlands in September 2018. Since August 2019, Primephonic is available in over 150  countries. Based in Amsterdam, with a commercial office in New York City, our rapidly growing team is home to over 30 classical music lovers of twenty different nationalities.


As a Lead Visual Designer you will be responsible for establishing a globally distinctive and stylish global brand. Utilizing your creativity and branding experience, you will relish the challenge to re-package and present music - whether from 1519 or 2019 - in a fresh, attractive way that can cement Primephonic as one of the world’s most recognizable cultural brands around today. 

You will constantly innovate with new ideas, formats and designs that will positively impact the customer journey. From digital advertising and animations to images, print and social media, you will be the centrepoint for how customers engage with our brand visually across all marketing channels.

As a key member of our team, you will be responsible for mentoring our current visual designer, as well as working together with our UX/UI designer to ensure that our brand is well presented in-app.


🧐 Who are you?

  • Degree in digital (brand) design (e.g. Communication Multimedia Design, graphic design)
  • At least 3 years experience as digital designer for a well-known brand or design agency 

  • Outstanding creative and graphic design skills 

  • A strong understanding and passion for branding & visual identity.

  • An artistic flair for drawing (analogue and digital). Capable of integrating hand drawn/crafted elements into design, including animation

  • Experience in video design is a plus, f.i. with iMovie. After Effects and Premiere Pro.

👨‍💻 What will you do?

  • Build and develop the Primephonic brand globally with a style guide and creative assets that set us apart as a world-beating digital service

  • Design beautiful and impactful visual designs and videos across touch points and marketing channels (social, email, web, app and offline)

  • Work with the curation team to refresh assets for our content, re-imagining existing designs for playlist covers and other in-app assets.

  • Work with the UX/UI designer to ensure that brand is well presented within the in-app experience


  • Build a global unestablished brand with your designs

  • Lead the visual design domain and coach our current visual designer.

  • Ability to truly make an impact with your creative designs on the company results.  

  • Join an inspiring and global tech company with 30 colleagues from twenty different nationalities

  • Purpose driven organization: our product makes people truly happy

  • Work with the best: you will work with our seasoned CTO (ex Picnic), CMO (ex Procter & Gamble) and CEO (ex-BCG) on a daily basis

  • Full time employment, good compensation and participation in pension scheme, and bonus scheme.

  • 25 holiday days (full-time based) + 5 workation days

  • Laptop

  • Great office life, masterclasses, monthly office outings & strategy sessions, fresh cooked lunch and Friday afternoon drinks with live music, in our office 

  • Great office near city center of Amsterdam

  • Last but not least a free subscription to the Primephonic App!

🗓️Start date

  • In mutual consultation, but preferably by October 1st 2019.